Snapchat Pixel

This article explains how to integrate Snapchat Pixel with your Acendy store to track ad performance, optimize campaigns, and build custom audiences.

About Snapchat Pixel

This app helps you maximize your snap advertising efforts. It connects your online store to your Snap business account, allowing you to:

  • Build custom audiences.
  • Optimize your Snapchat ads for conversions.
  • Track traffic and conversions and link them back to your ads.

You can find the app on our app page.

Creating a Snapchat Pixel

If you haven't already created a Snapchat Pixel, follow these steps:

  1. Create an account at https://forbusiness.snapchat.com/.
  2. Log in with your personal Snap account and provide your company information.
  3. Go to the "Snap Pixel" tab, click "Create My Pixel," and select the "Set up Pixel" button. 
  4. Select "Manual setup", Snap Pixel" and "Pixel setup tool" on the following menus to finalize the setup.
  5. You have now created your Pixel ID in Snapchat. The ID is displayed in the code snippet as:
    snaptr('init','[SNAP PIXEL ID]', {};

Finding Your Snapchat Pixel

To find your Snapchat Pixel again, locate it in Snap Ads Manager.

  1. Go to the "Create Ads" menu and select "Events Manager".
  2. This is where you manage your event sources and view your activities.
  3. Remember that it can take up to an hour for the pixel data to update.


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